The world’s most recognised fragrance is on fire! For the first time ever, Chanel N°5 has been released in red. This feminine scented, iconic bottle is for a limited time available in Gabriele Chanel’s favourite of colours, red. LOVE !

All Photos & Styling: Romy Frydman for
Hair & Make Up: Katie Angus
Model: Montana Cox (IMG) wears Chanel throughout

POSTED BY Romy Frydman

Martini’s in Bikinis

It’s the beginning of the silly season, the warm weather is here in Sydney and so is the latest Zimmermann Resort collection. When Zimmermann opened their 1st store in Saint-Tropez, boy did we party to celebrate! Seeings I’m going through a bit of a party vibe phase, I thought I’d share some cheeky snaps from a great day in Saint-Tropez !!

Romy Frydman, Nicky Zimmermann, Louisa Gent, Marie-Claude Mallat & the infamous Jodie Boland !!


Emma Roberts

Julia Van Os


Zippy & Terence Conners

Jessica Clements & Sanne Vloet

Georgia Fowler

Bambi & Christine Centenera

Julia Van Os

Nicky Zimmermann

POSTED BY Romy Frydman

This Baby’s 10 !!!!

Yep she’s the daughter I never had & she’s every bit as demanding but boy do I love It started off just a blog & now a we are making fashion films!! We celebrated this milestone of 10yrs  in true SMR style at the launch of The Bower pool in Byron Bay. Thank you for the ongoing love and support of my family, team and amazing clients, Zimmermann, Dior Fragrance & Mercedes Benz. Here’s to another 10 years !


Louise Van De Vorst & Romy Frydman


Yan Yan Chan SMR_Bower_iPhone_Edit-46

Yan Yan Chan & Montana Cox


Kirsten Stanwix-Bookallil, Romy Frydman, Nomi Aharon & Pip Edwards


Gigi Penna


Danielle McEwan, Carina Hicks and Jo Grogan


Nic Pesto, Nathan Dalah & Romy Frydman


Jo Grogan & Romy Frydman


Taliah Lowry


Romy Frydman & Emma Gott


Renee Nomchong


Marnie Skillings & Renee Nomchong

Renee Nomchong, Kirsten Stanwix-Bookallil, Simone Zimmermann, Romy Frydman & Pip Edwards


The Bower Pool


Romy Frydman & Simone Zimmermann


Romy Frydman &  Tom Derickx

All Photo’s:  Reagan Glazner

POSTED BY Romy Frydman

Lady In Black

Alison McGirr, LA based,  Australian actress is leading lady Patty in the much anticipated feature film Ladies in Black premiering tonight. She was hand chosen by Director, Bruce Beresford and stars alongside Angourie Rice and Rachael Taylor. StyleMeRomy takes her out of 1959 (her department store uniform from the film) and into this seasons hottest designers.

Alison McGirr_0144_white_R1

All Photos & Styling: Romy Frydman for
Hair & Make Up: Jaclyn Hnitko Alison wears Michael Lo Sordo dress

Alison McGirr_0516_white_R1

Max Mara dress

Alison McGirr_0320_white_R1

Ellery dress, chair from Parterre

POSTED BY Romy Frydman
Back to top